2017 Fitness Industry Trends
It’s that time of year again. No, not for sweet potato pie and turkey with gravy. It’s time to look at fitness industry trends for…
READ MOREIt’s that time of year again. No, not for sweet potato pie and turkey with gravy. It’s time to look at fitness industry trends for…
READ MORE“The day got away from me.” “I forgot my gym clothes at home.” “I was up late.” “I’m just not motivated.” As trainers, I’m sure…
READ MOREThe last month of the year is upon us and it will be good to see this year from a rearview mirror. As we navigate…
READ MOREAmong the most influential contributions to psychology and economics is the finding that “losses loom larger than gains.” Kahneman and Tversky’s (1979) Prospect Theory demonstrated that individuals…
READ MOREAs personal trainers, we would love it if all clients we work with were “easy” in terms of communication, adherence, motivation, and commitment. However, we…
READ MOREEveryone knows working with family has its ups and downs. For me, it’s been a positive experience or I wouldn’t be here. I love the…
READ MOREThyroid dysfunction can significantly affect one’s ability to engage in physical activity. Personal trainers who work with a variety of clients may encounter individuals living…
READ MOREAs April 15th approaches it can be a tricky thing for personal trainers to save all the money that they can. I’ve put together some…
READ MOREThe concept of loss aversion may not be a familiar one to everyone in the fitness world but it can certainly be applied across many…
READ MOREAs athletes, we are quite accustomed to fastidiously nurturing our bodies. From sculpting the external to feeding the internal, we are always focusing on ways…
READ MOREAs Fitness Professionals, we all know how important nutrition is when it comes to health, fitness, and weight loss. We all should be reminded of…
READ MOREThe deltoid muscle, a key part of the shoulder complex, plays a role in activities such as pushing, pulling, and lifting. It also works to…
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