Who Uses a Personal Trainer?
Personal trainers aren’t cheap. They work their clients hard and their clients walk around with some sore, aching muscles. People pay for this pain. Who actually hires a trainer? Joe Blowingsmoke works a stressful, high-level job and eats out at restaurants most nights while entertaining his business clients. He might drink too much and smoke, […]
How Personal Trainers Can Build Clientele Without Spending Money
Building personal training clientele without spending money is possible by using some creative approaches. A little time and focused energy will boost your training business. Check out these three tried-and-true ideas to build clientele without spending a dime. Social Media Social media is a valuable resource in promoting your personal training business and helping to build […]
The Importance of Networking in the Fitness Industry: What Personal Trainers Should Do
Networking is a valuable tool in any business, such as tech, salesforce, education, and especially so in personal training. Merriam-Webster defines networking as “the cultivation of productive relationships for employment or business.” Networking provides growth and communication much like a type of advertising minus the fuss and cost. And you control how it’s done. Why […]
Big Strides and Little Leaps: Progress Comes In Many Degrees
As personal trainers, we know the value of exercise. Health improves, stamina builds and strength increases. We live it, push it and profess our claims. Some of us even dream about exercise. We encourage it in our clients and in ourselves. Personal training is a gratifying job when we see effort and results. But not […]
Top Four Reasons Clients Stop Training
Sooner or later, the personal training relationship might come to an end. If, as a fitness professional, you become familiar with the top four reasons clients stop training, you might be able to postpone the farewell. Why Clients Really Stop Training Money Clients will oftentimes stop their training sessions because of the cost. Ways to […]
The 10 Easiest Ways Your Client Can Add Activity
Wouldn’t it be great if our clients exercised religiously between training sessions? Unfortunately, many clients are short on time, but want to see results. Good news! With a little planning and a multitasking mentality, you can help your client make it happen by showing them how to add activity and movement into their day to […]
December Exercise Challenge for Clients
The holidays get crazy busy with hectic schedules. Clients stay on the run with holiday shopping, parties, and festivities. Maybe folks don’t eat like they normally do, surrounded by gingerbread, cookies, and candy canes. And they probably don’t allow enough time for exercise either. So, here’s a little challenge to help your clients “fit in” […]
Recommend Proper Footwear for Fitness Clients
I’m often asked what brand of exercise shoe I prefer. While I’m loyal to ASICS, I know plenty of fans of Brooks, Adidas, Puma, Nike, and so many more. Choosing proper footwear is really about preference and individual comfort since we all have different feet and activities we participate in. Wearing the right exercise shoe […]
Cupid Countdown: How Trainers Can Teach Clients to Appreciate Their Bodies
Valentine’s Day is approaching and love is in the air. Love yourself. Love someone else. Either way, you can use exercise as your elixir. Instead of rewarding yourself or a loved one with sweet treats and chocolates, try some comforting exercises as you count down the days to Valentine’s Day. You don’t need a partner, […]
Water In, Water out: The Value of Sweating and Hydrating
Sweating is our body’s natural cooling system. It keeps our temperature in check working on an automatic internal thermostat. I like to think of our pores as the permanent filters in the system providing the opening for sweat to be released. Is there more to sweating than what’s obvious? And how much should we be […]