Should You Charge for Initial Fitness Consultations?
Should personal trainers charge for initial fitness consultations? This is a question many fitness professionals and gym owners might contemplate as they build their [...]
Practical Tips for Fitness Professionals in the New “Normal” Post-COVID-19
Before COVID-19 hit the world, the health and fitness industry was experiencing tremendous growth. Streaming workouts, virtual-live workouts, and virtual personal training and health coaching [...]
Client Check-Ins: Checking In Is Good For Business and Results
Name one tool that improves client’s outcomes, creates a stronger, longer-lasting relationship with clients, and improves overall revenues..? Check-Ins! Go the Extra Mile Creating [...]
Using Technology to Empower Your Fitness Business
Whether you’re just starting or you’ve been at it for years, fitness technology—and the many trends associated with it—has created a fiercely competitive landscape for [...]
Gain a Brand New Client Base with These Marketing Tips
The wellbeing and wellness industries have seen notable growth in the course of recent years, making the personal training profession rewarding and profitable one. Be [...]
What Fitness Pros Can Learn From Economics
As a trainer turned-behavioral economics-major, I’ve become increasingly aware of how economics applies to everything we do in the industry—and it can have a significant [...]
Pandemic Protection: COVID-19 Liability Waivers for Fitness Professionals
As fitness professionals, our training and predilections guide us to place a high value on clients’ overall health. We strive to navigate the safest and [...]
Diversity, Equality, Inclusion, and Fitness
Like many fitness professionals, sometimes I question how impactful my contributions are for the clients I serve. Insights include moments of confidence and pride [...]
Accountability Coaching: An Additional Revenue Stream
Our world is still all topsy-turvy, even with gyms re-opening and many states attempting to resume life-as-usual, despite the persistence of the COVID-19 pandemic. Personal [...]
Fitness Product Development: How To Make Your Invention A Reality
You think you've come up with the next best fitness equipment sensation. Where do you even start to make your fitness product come to life? [...]