Blog articles and tips on marketing for personal trainers and fitness professionals written by other fitpros.
Oh, social media, how I love and despise you in equal measure. Social media provides just as many benefits as it does barriers or downsides. [...]
One of the downsides of social media is the upcropping of the fitness influencer. These “trainers” grow in number of followers and scientific blunders by [...]
Podcasts are one of the quickest growing opportunities for fitness professionals to share their knowledge and expertise. Over 50% of Americans report listening to podcasts, [...]
When marketing your business, it is essential to understand that there is a beginning, middle, and future of your client's experience with you. In [...]
Personal training, already a booming industry, expects to witness a growth spurt of 13% in the next 5-10 years. While the majority of trainers, both [...]
All professionals must build and maintain their credibility in their respective industry. This is true for novice and well-practiced individuals. In the health and fitness [...]
Whether you’re just starting or you’ve been at it for years, fitness technology—and the many trends associated with it—has created a fiercely competitive landscape for [...]
The wellbeing and wellness industries have seen notable growth in the course of recent years, making the personal training profession rewarding and profitable one. Be [...]
Whether you are looking to grow your fitness business, get your name out in your community, or have swag on hand for your clients, you [...]
The term “professional” is often defined by one’s educational pursuits, subject matter expertise, licensure/certification attainment, and scope of practice. However, being a professional is more [...]
