Fitness Branding: Considerations for Creating a Strong Brand
Whether you are building a new company, trying to promote your personal brand, or want to re-evaluate the fitness business you’ve had for years, being…
READ MOREWhether you are building a new company, trying to promote your personal brand, or want to re-evaluate the fitness business you’ve had for years, being…
READ MOREWe’ve all been there–your client does something he or she finds embarrassing and you must handle the moment with grace and aplomb. If you are…
READ MORENetwork with fitness industry professionals and build your reputation as you gain valuable behind-the-scenes experience volunteering for the NFPT Advisory Committee.
READ MORESucceed as a certified personal trainer by maintaining a working knowledge of exercise science, fitness program design and motivation techniques to move your clients toward improved fitness and health overall.
READ MOREWhether you like it or not, love is in the air. Pink and red decorate shopping malls and restaurants. Cute cuddly bears and delicious treats…
READ MOREThe new year is upon us and that means many individuals discover a renewed sense of commitment to and enthusiasm for personal health and fitness…
READ MOREIn the realm of fitness and wellness, much of our new clients’ judgment may rely on anecdotal evidence, celebrity marketing influence, short/long-term goals, and popular…
READ MOREMost people have taken a personality test or been labeled introvert/extrovert at some point in their lives. Perhaps it’s a claim you made about yourself or a…
READ MOREMeet Shaundrea, an NFPT-CPT originally from Florida, but currently living in New York City working in finance, just starting out as a personal trainer. Here’s…
READ MOREThe notion of wearing a weighted vest might occur to a fitness enthusiast for things like pushups and pullups, but what about for other goals?…
READ MOREWhy choose a career in personal training? The easier question to answer is, why not a career in personal training? A career as a certified…
READ MOREIt’s that time of year again. No, not for sweet potato pie and turkey with gravy. It’s time to look at fitness industry trends for…
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