biceps

Maximizing Biceps Muscle Exercises

When personal trainers understand biceps anatomy and mechanics they’re able to cue clients more effectively, address strength imbalances, minimize risk of injury, and enhance training…

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Fitness Business Ideas

In February of 1996, I wrote an article in NFPT’s Personal Trainer Magazine about a man who emailed me with a problem he was having. Of all things, he asked me for advice on how to salvage his relationship with his girlfriend. At a glance, my first instinct was to direct him to Ann Landers or to an equally talented counselor. But, I kept on reading and found out – I may be able to help. While, my advice was given to this 1996 love-sick dude, my advice still applies today.

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Ice or Heat

Ice or Heat for Pain?

As personal trainers, we have well-acquainted ourselves with the PRICE protocol; pressure and ice help to reduce the swelling associated with acute injuries. And when…

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