Writing to Improve Your Marketing
Last week I talked about how valuable and necessary it is to listen as a form of marketing. On the opposite spectrum of that, it…
READ MORELast week I talked about how valuable and necessary it is to listen as a form of marketing. On the opposite spectrum of that, it…
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Runner’s knee is a broad term used to describe pain felt from various knee problems. Typically, it is used to refer to patellofemoral pain syndrome…
READ MOREThe Arnold Classic, one of if not the most prestigious titles in professional bodybuilding, will celebrate its 25th Anniversary this weekend. Held in Columbus, Ohio,…
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Inversions are a way to see the exercise world from a different angle, quite literally. Instead of being upright standing or sitting, or even supine…
READ MOREPicture yourself on a white sandy beach. A slight sea breeze sprays a mist of salt water across your face and over the crowded beach. You’re at the mecca for the area’s best bikini contest, Coconuts on the Beach, Cocoa Beach, Florida. It’s 10 a.m. and like a Thanksgiving turkey, you’ve planned to baste your day away in the heat of the sun.
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Sometimes you need to modify a lunge and other times a progression is what the client ordered. Using a resistance band to do a lunge…
READ MOREAs a personal trainer you will be asked by most of your clients questions on nutrition and their diets. Everything from “What can I eat…
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Using a resistance band during a deadlift creates the ability to add a row and make this exercise a total body experience. At some point…
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Free weights propose a risk for injury while machines can be limiting. As trainers we have to weigh the benefits against the risk in order…
READ MOREFirst of all, I think the term germophobe conjures up images of something negative or strange. But who does like germs? If I wear the…
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Whether you’re training in a client’s home, a gym, or your own home gym, take advantage of the wall. A wall provides the space for…
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The COVID-19 pandemic hit our world and industry with an unexpected force. As a result, most businesses/jobs found ways to work remotely as social distancing…
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