The concept of loss aversion may not be a familiar one to everyone in the fitness world but it can certainly be applied across many…
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The concept of loss aversion may not be a familiar one to everyone in the fitness world but it can certainly be applied across many…
READ MOREOf the many varied, personal, functional, and subjective goals that our clients strive for, we generally hear “strength”, “fat loss”, or “performance”. But of equal…
READ MOREBarbells are among the most recognizable pieces of fitness equipment in a gym. Even if you or your clients have never picked one up, you…
READ MOREAs personal trainers and fitness instructors we manage risk all day. Designing workouts that deliver results, while keeping clients safe. Leading classes while managing different…
READ MOREKnowing how ready to change a potential client who walks through your club doors is can save personal trainers time and energy, and also help…
READ MOREA strong core is the foundation of proper movement patterns, injury prevention, and athletic prowess yet deciding which exercises to program for which client may…
READ MOREStudying, getting certified, and obtaining continuing education credits (CECs) are all part of being a successful personal trainer. But some things can only be learned…
READ MOREWhen we first meet with a client, it is standard practice of effective personal trainers to have goal-setting exploratory discussions; you can’t know where to…
READ MOREGreat workout programming usually consists of a fair amount of foundational strength and mobility practices mixed with a bit of challenging exercise. For clients who…
READ MOREIf exercising is so good for us, then why is it so hard to get people to workout? We experience hunger, and feel satisfaction after…
READ MOREBalance and stability can be considered the foundations of fitness. Our best programs consist of proper progressions, from a long-term design perspective, and for each…
READ MOREWhenever we are approached by a new client, the level of motivation they have for committing to exercise is likely quite high–at that moment. But,…
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