Personal training is a fast growing industry, and it is continuing to grow. A great way to be successful and stand a part in this…
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Category: Personal Training Business
Implementing Your Niche Marketing
Niche marketing is the combination of both your strengths and your passions and sharing them with others. In order to have a successful niche market,…
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The Value of Niche Marketing for Personal Trainers
There is a lot of potential value in starting a niche for yourself. This isn’t to say it is for everyone, but having a niche…
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Defining Marketing For Personal Trainers
Fitness enthusiasts have changed. You now must go after these more elusive customers who have been overwhelmed by every conceivable advertisement, infomercial and sales pitch…
READ MOREDefining Marketing for Personal Trainers: Ads vs. Marketing
Last week we defined and discussed the importance of marketing. This week I wanted to expand upon the idea that your advertising should be a…
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Defining Marketing for Personal Trainers: Campaigns
Last week we talked about the major difference between ads and marketing. One says “spend” the other says “Welcome”. There is a method of removing…
READ MOREDefining Marketing for Personal Trainers: Customer Perception
When you embark upon any marketing effort, you must pay careful attention to the manner in which you would like your target audience to perceive…
READ MOREDefining Marketing for Personal Trainers: When to Start Marketing
A great question to ask yourself is when to start marketing. A very good question with a very straightforward answer. Now! Are you set on…
READ MOREDefining Marketing for Personal Trainers: Starting with Baby Steps
Our series “Defining Marketing for Personal Trainers” is coming to a close. Through the past couple weeks we have talked about a lot. Last week…
READ MOREMarket Research for Personal Trainers
To run a successful fitness business, you need to learn about your customers, your competitors and this industry. Market research for personal trainers is a…
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Starting a Fitness Business With No Money
Starting any sort of small business is a difficult endeavor. It takes dedication, hard work, and determination. It also takes money. In this post, we’ll look…
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Tax Tips for Personal Trainers
As April 15th approaches it can be a tricky thing for personal trainers to save all the money that they can. I’ve put together some…
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