Sometimes finding the motivation to get up off the couch and make it to the gym can be difficult. I find it especially hard this…
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NFPT Blog A free health and fitness resource for personal trainers
Writing to Improve Your Marketing
Last week I talked about how valuable and necessary it is to listen as a form of marketing. On the opposite spectrum of that, it…
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What is “Branding”
“Brand” or “branding” are words that are growing in popularity and lessening in true understanding. And the truth is, it is one of the most…
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All Trainers Are Not Created Equal
Most of the people that work with a trainer feel that their trainer is “the best.” I have never met anyone who doesn’t rave about…
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Is Personal Training Certification a Scam?
No doubt there are lots of people who get frustrated about certification; I’m one of them, as the Director of Certification here at NFPT. I…
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Getting Clients Out of a Rut
Are your clients stuck in a rut? A rut has been defined as a grave with both ends kicked out and a rut is often…
READ MOREWhat Personal Trainers Need to Do on LinkedIn
If you have a LinkedIn profile, most likely, it isn’t something you spend much time on. You are not using your LinkedIn profile to its…
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Branding Tips
A couple weeks ago we talked about what branding is and how to define your own brand. But once you’ve defined your brand, how do…
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Marketing NOW for New Years
I have a love/hate relationship with this time of year. I am originally from Wisconsin and so winter meant snow. And lots of it. I…
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Hang Out With Your Clients
I used to be an old school gym rat and like many fitness professionals, now prefer functional, full body training, with a big emphasis on…
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Healthier Students are Better Learners
Charles E. Basch presents an interesting concept in his article that addresses how particular health problems play a major role in poor academic achievement in…
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Jasmine Delgado: Personal Trainer Spotlight
NFPT trainers are people of all ages, races and walks of life. It is always a joy for us at NFPT to hear your stories…
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